Sky targets energy firms with UK call-out service

Sky is considering a move into the home-energy market, as it looks to extend its presence in UK households.

Absolute continues to invest in digital with Absolute Radio 00s

Absolute Radio is set to continue its foray into digital radio with the launch of Absolute Radio 00s (noughties) in London on the 10 December.

MTVplay.in by Bates141

Agency: Bates 141
Creative Director: Abhinav Pratiman, Kigan, Manan
Copwriters: Rajat Dawar, Abhinav Pratiman, Bhavna Kher, Riti Hamlai
Art Directors: Virendra Shinde, Diya Sarker, Saurabh Sankpal
Account Management: Anup, Parineeta, Sidhraj


What you can do with special effects in film production

If you like special effects in movie, this video is for you!

Advertiser: Batelco

Agency: FP7/BAH, Bahrain
Creative Director: Fadi Yaish
Art Directors: Gautam Wadher, Fadi Yaish
Copywriter: Aunindo Anoop
Senior Acccount Director: Mohammed Sabra
Production: Spy Films & City Films

SASP (Social Assistance Service of Penha): Cocaine, Marijuana, Ecstasy

Advertising Agency: BorghiErh/Lowe, São Paulo, Brazil
Creative Directors: José Henrique Borghi, Erh Ray and Fernando Nobre
Art Director: Daniel Massih
Copywriter: Danilo Scatigno
Illustrator: Caio Beltrão Sposito
Photographer: Drauzio Tuzzolo, Image Bank
Published: November 2010


Nick Bampton joins Channel 5 to replace Kelly Williams

Kelly Williams, the sales director of Channel 5, is leaving the broadcaster and will be replaced by Nick Bampton.

Location, location, location: the new wave of social networking

Thanks to the launch of Facebook Places, Foursquare and Google Latitude, location is becoming an essential element of social interaction. Alexandra Jardine reports on how advertisers can ‘check in’

Calgary International Film Festival: Crying billboard

Advertising Agency: WAX, Calgary AB, Canada
Executive Creative Director: Joe Hospodarec
Creative Director: Scott Luit
Art Directors: Brian Allen, Brad Connell
Copywriters: Tim Anderson, Stephanie Bialik, Andrew Payne
Photographer: Roth & Ramberg
Retouching: Robyn Jamieson
Outdoor Media: Pattison
Published: September 2010


As The Stars Fall – Artificial Sun

Un beau travail sur le dernier clip d’As The Stars Fall et donc sur le titre “Artificial Sun”. Une direction vidéo entièrement en Canon 7D, par la réalisatrice Pauline Goasmat en Islande. Le tout pour le nouvel EP Redux, prévu pour le 17 janvier prochain. A découvrir dans la suite.



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Previously on Fubiz

Amnesty International: Child soldier, Woman, Prisoner, Execution

“Human rights need your flame. Buy a candle. Amnesty International.”

Advertising Agency: Air, Brussels, Belgium
Creative Directors: Grégory Ginterdaele, Marie-Laure Cliquennois
Art Director: Antoinette Ribas
Copywriter: Grégory Ginterdaele
Account: Daphné De Le Vingne
Illustrator 3D: Cedric Vermeirre
Retouching: Yelle Vandenbruaene /livingroom.be
Published: November 2010


Fundacion Carreras: Goalpost, Chair, Stretcher

“This should never be a football goal. Help children be where they are meant to be.”

Advertising Agency: Bassat Ogilvy, Barcelona, Spain
Creative Directors: Camil Roca, Oscar Pla
Art Director: Fabiano Oliveira
Copywriter: Manu Cardenas
Photographer: Javier Tles


RHS calls pitch for repostioning brief

The Royal Horticultural Society, the gardening charity, is looking for an agency to help with its brand positioning.

Agencies line up for Martini ad task

Bacardi-Martini, the global spirits company, is holding a pitch for the pan-European advertising for its Martini brand.

Alexander Lebedev’s full speech at the Society of Editor’s conference 2010

Alexander Lebedev, the proud owner of the London Evening Standard, the Independent and i, talks about the crucial roles of newspapers, the precariousness of the business, and the “millions of bank accounts held by shady people in sunny places”.

Unilever chief questions P&G’s ‘Turn to 30’ campaign

Unilever’s top global marketer, Keith Weed, has criticised the flagship sustainability campaign of its rival, Procter & Gamble (P&G), which encourages consumers to do their washing at 30ºC.

Royal Enfield by W+K India

Advertising Agency: Wieden + Kennedy Delhi, India
Executive Creative Director: V Sunil
Art Director:Daniel Berkowitz
Copywriter: Nirmal Pulickal


desicreative 2010-11-14 04:00:48

Yamaha Musical Instruments are patronised by some of the most accomplished artists around the world. Yamaha Music Square stores are operated under the direct supervision of Yamaha, retailing some of the finest Yamaha musical instruments. The idea behind this poster campaign is to encourage young, budding artists to take to Yamaha. The campaign focuses on the ambitions of a budding artist, while making them relate to the affordablity of Yamaha products.
The look and feel is young and yuppie, lending to the appeal while the message is loud and clear. The campaign is not intended as a mainstay campaign. It is meant to create extensive visibility in activation opportunities among the youth audience.

Yamaha Musical Instruments are patronised by some of the most accomplished artists around the world. Yamaha Music Square stores are operated under the direct supervision of Yamaha, retailing some of the finest Yamaha musical instruments. The idea behind this poster campaign is to encourage young, budding artists to take to Yamaha. The campaign focuses on the ambitions of a budding artist, while making them relate to the affordablity of Yamaha products.
The look and feel is young and yuppie, lending to the appeal while the message is loud and clear. The campaign is not intended as a mainstay campaign. It is meant to create extensive visibility in activation opportunities among the youth audience.

Advertising Agency: Bold Creative Shop, Bangalore
Client: Music Square
Creative Director: Mahadev Kaushik
Art Director: Santhosh K
Illustrator: Santhosh K
Copywriter: Mahadev Kaushik

Chromeo – Hot Mess

Après la vidéo sur le titre Don’t Turn the Lights On, voici ce clip sur le nouveau single “Hot Mess” extrait de leur dernier album : Business Casual. L’ensemble est dirigé par Jérémie Rozan (directeur artistique et fondateur de Surface To Air). A découvrir dans la suite de l’article.



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Previously on Fubiz

Newsweek and The Daily Beast Verge on Deal to Merge

NEW YORK (AdAge.com) — Newsweek and The Daily Beast are close to finalizing a deal to merge, with an announcement "possible" Friday morning, a person familiar with the effort said Thursday evening after The New York Observer reported that the two had resolved the differences holding them apart.

Draftfcb lands $700 million Nivea ad business

Beiersdorf, the German healthcare company that owns the Nivea brand, has appointed Draftfcb as the global lead agency on its estimated $700 million ad account.