‘Lip Sync Battle’ to Make Its Debut on Spike TV

The series, a spinoff of a popular segment on Jimmy Fallon’s talk show, will feature celebrities performing popular songs, without going so far as actually singing them.



25 Interactive Print Marketing Examples – From Content-Sharing Coffee Cups to Animated Obituary Ads (TOPLIST)

(TrendHunter.com) Newspapers, magazines and flyers may be dying forms of communication and advertising, but these examples of engaging marketing show them being revitalized with help from technology.

Despite…

Dinosaurs Alive – They're Here

Dinosaurs Alive is back from extinction at the Calgary Zoo.

Country: 

Commercials: 

Ad type: 

The Cube – The Next Big Thing?

Revolutionary device ‘The Cube’ promises to

forever change the way that we work, live, and interact with other human beings. It’s more than just a gadget — it is a lifestyle.

Adland: 

Orbital Publishing Accused of Fraud in Selling Subscriptions

Attorneys general in New York, Oregon, Minnesota, Missouri and Texas have accused the company of overcharging for subscriptions and keeping the difference in price.



Bee Gees and Sugar Hill Gang Remind You To Fly Southwest

Southwest Airlines and their agency GSD&M like to give people a good reason to fly. For instance, wedding season is upon us. Whether you would like to fly towards this mess on two heels (and Kristen Wiig impersonator), or away from her, is your business. It’s Southwest’s business to move you about the country at […]

The post Bee Gees and Sugar Hill Gang Remind You To Fly Southwest appeared first on AdPulp.

The Magic Rabbit of Asia

Li Weidong, un grand défenseur de l’environnement, est l’homme qui a découvert et capturé le « Ili pika » (Ochotona iliensis) : une sorte de petit panda brun adorable qu’on peut observer dans les monts Tian. Surnommé le « lapin magique », cet animal de 20 centimètres de long est en voie d’extinction.

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Rare Chinese Panda
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Booze-Concealing Tampons – These Booze Tubes Help Conceal Alcohol in the Form of a Tampon

(TrendHunter.com) The ingenious thinking behind Booze Tubes allows any female to conceal alcohol secretly in a tampon-inspired holder. Each clear refillable tube roughly holds up to two ounces of liquor and slips…

‘Swordplay Meets Foreplay’ in JWT NY’s New Ad for Wilkinson Sword

JWT New York released an ad for razor brand Wilkinson Sword, aptly titled “Swordplay Meets Foreplay.”

That title should tell you pretty much everything you need to know about the spot, which features a couple slowly removing each others’ clothes via swordplay. Filmed in a historic hotel in Brussels by Alldayeveryday’s Lieven Van Baelen, the crew clearly had fun with the spot, which plays off the brand’s origins making swords for the British Army. The current and former identities even clash when the woman uses her sword to shave off the man’s beard. In real life, mixing swordplay and foreplay would end with a trip to the ER (if you’re lucky), but the swashbuckling fantasy makes for a memorable ad that’s relevant to the brand.

“Precision and craftsmanship has been part of Wilkinson Sword’s DNA since its inception,” Lucy Oxley, regional product manager of Energizer Wilkinson Sword, told LBB Online. “This video has been created to showcase our innovative and fresh approach to grooming in a memorable and creative way to inspire both women and men to ‘free their skin’ using our razors.”

Credits:

Creative Agency

Agency: JWT New York

Senior Producer: George Roca

Producer: (Music) Dan Burt

Music Supervisor: Paul Greco

Head of TV / Production: Lisa Setten

Executive Creative Director: Sarah Barclay

Creative Director: Billy Faraut

Creative Agency: JWT New York

Copywriter: Ludo Marrocco

Chief Creative Officer: Adam Kerj

Account Managers: Ariel Stern, Erik Wagner, Amy Achenbaum

Account Manager: Kate Callaghan, Angela Gonzalez

Media Agency

Media Agency: MEC

Music and Sound

Music Production: JSM

Offline

Editor: Manu Van Hove

Edit Company: Het Digitaal Geweld

Production Company

Production Company: ALLDAYEVERYDAY

Director: Lieven Van Baelen

Wheaties: Andy Varipapa's bowling tricks, 1

Andy Varipapa was a Champion bowler in the 1940s. We felt it would be fitting for Andy and his “Grandpa Strength” to represent the Wheaties brand in a series of TV spots, originally aired during the Professional Bowling Association’s National Championship on ESPN.

Creative Director: Andy Thieman
Copywriters: Andy Thieman, Mark Skeba
Producer: Clint Allen
Edit: ThreeVolts
Voice: Hobe Harden
Published: March 2015

Wheaties: Andy Varipapa's bowling tricks, 2

Andy Varipapa was a Champion bowler in the 1940s. We felt it would be fitting for Andy and his “Grandpa Strength” to represent the Wheaties brand in a series of TV spots, originally aired during the Professional Bowling Association’s National Championship on ESPN.

Creative Director: Andy Thieman
Copywriters: Andy Thieman, Mark Skeba
Producer: Clint Allen
Edit: ThreeVolts
Voice: Hobe Harden
Published: March 2015

Wheaties: Andy Varipapa's bowling tricks, 3

Andy Varipapa was a Champion bowler in the 1940s. We felt it would be fitting for Andy and his “Grandpa Strength” to represent the Wheaties brand in a series of TV spots, originally aired during the Professional Bowling Association’s National Championship on ESPN.

Creative Director: Andy Thieman
Copywriters: Andy Thieman, Mark Skeba
Producer: Clint Allen
Edit: ThreeVolts
Voice: Hobe Harden
Published: March 2015

Wheaties: Andy Varipapa's bowling tricks, 4

Andy Varipapa was a Champion bowler in the 1940s. We felt it would be fitting for Andy and his “Grandpa Strength” to represent the Wheaties brand in a series of TV spots, originally aired during the Professional Bowling Association’s National Championship on ESPN.

Creative Director: Andy Thieman
Copywriters: Andy Thieman, Mark Skeba
Producer: Clint Allen
Edit: ThreeVolts
Voice: Hobe Harden
Published: March 2015

Wheaties: Andy Varipapa's bowling tricks, 5

Andy Varipapa was a Champion bowler in the 1940s. We felt it would be fitting for Andy and his “Grandpa Strength” to represent the Wheaties brand in a series of TV spots, originally aired during the Professional Bowling Association’s National Championship on ESPN.

Creative Director: Andy Thieman
Copywriters: Andy Thieman, Mark Skeba
Producer: Clint Allen
Edit: ThreeVolts
Voice: Hobe Harden
Published: March 2015

Wheaties: Andy Varipapa's bowling tricks, 6

Andy Varipapa was a Champion bowler in the 1940s. We felt it would be fitting for Andy and his “Grandpa Strength” to represent the Wheaties brand in a series of TV spots, originally aired during the Professional Bowling Association’s National Championship on ESPN.

Creative Director: Andy Thieman
Copywriters: Andy Thieman, Mark Skeba
Producer: Clint Allen
Edit: ThreeVolts
Voice: Hobe Harden
Published: March 2015

Inifinite Led Suspension Lamp

Fondée en 2009, la firme de design QisDesign fait partie de la société d’électronique taïwanaise BenQ. Voici l’une de leurs récentes créations, la nouvelle Infinito Light, une suspension de LED qui fonctionne à la fois comme éclairage classique et comme éclairage d’ambiance.

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P.C. Police Swarm Stewart's 'Daily Show' Replacement Before Job Even Starts


Turns out comedians — even seemingly charming, well-dressed ones from South Africa — say some nasty, mean-spirited things in the quest for laughter. Folks on the right and left are in a tizzy over tweets penned by Trevor Noah, the heir apparent to Jon Stewart as host of Comedy Central’s “The Daily Show.”

The tweets, targeting women, Jews and Israel, have triggered an outcry from people who mined Noah’s social-media posts to find out more about the 31-year-old, biracial comedian who is little known in the U.S.

The left is upset about the women jokes. The middle is upset about the anti-Semitic jokes. (The left is totally cool with the Israel jokes, though.)

Continue reading at AdAge.com

10 Examples of AR Packaging – From Augmented Sausage Packaging to Animated Energy Drinks (TOPLIST)

(TrendHunter.com) Augmented reality has become so sophisticated over the last couple of years that companies are starting to embed the experience in AR packaging. Through this tool, which works with people’s…

JWT Atlanta Launches ‘Airlift Drift’ for Pennzoil

JWT Atlanta worked with stunt driver Rhys Millen on a new spot for Pennzoil entitled “Airlift Drift.”

The 90-second spot sees Millen cruising around Cape Town, South Africa in the 707 horsepower Dodge Hellcat Challenger before being lifted on a platform by helicopters while drifting. That last bit, of course, is accomplished with the aid of special effects, but Jeremy Jones, executive creative director at JWT Atlanta, told Adweek, “Everything from the get-go was rooted in the idea of realism,” adding, “The load capacity of the helicopters, the chains, the shape of the platform and support beams. It’s all mathematically and theoretically possible.”

“Airlift Drift” promotes Pennzoil’s natural gas motor oil, which promises “Next Level Performance.” JWT Atlanta introduced the product last May with an ad called “Complete Protection” which they billed as a “first-of-its-kind TV commercial shot on gaseous vapor clouds.” For “Airlift Drift” JWT Atlanta worked with director Ozan Biron, who directed “Ultimate Racetrack” for BMW last year.

“We learned he was the magician behind ‘Ultimate Racetrack,’ and we had to have him,” Jones told Adweek. “He’s a complete car guy, and pushes the driving to crazy levels. It’s so raw and uncommercial.”

Credits:

Client: Pennzoil

Agency: J. Walter Thompson Atlanta
Perry Fair: Chief Creative Officer
Jeremy Jones: Executive Creative Director
Dustin Tamilio: Group Creative Director
John Huddleston: Copywriter
Erin Fillingam: Art Director
Daryll Merchant: Producer
Erin McGivney: Account Director
James Robbins: Senior Planner

Production Company: The Embassy, Vancouver
Director: Ozan Biron
Executive Producer: Trevor Cawood
Editor: Ozan Biron
Assistant Editor / Conformist: Brendan Woollard  (Cycle Media)
Director of Photography: Manoel Ferreira

Visual Effects: Imagine Engine
Visual FX Supervisor – Bernhard Kimbacher
Onset Supervisor  – Neil Impey

Precision Driver: Rhys Millen

Content Production Company: Lemonade Films
Executive Producer: Ted Herman
Production Supervisor: Philip Fyfe

South African Service Company: Uncle Morris Films
Line Producer – Steven St Arnaud
Production Manager – Herman Warnich
Prod Coordinator – Andrea Scott

Colorist: Dave Hussey, Company 3

Sound Design: Charles Deenen, Source Sound LA

Karmashock: Phase 1

Thieves know better than to try.

Advertising School: Miami Ad School, San Francisco, USA
Art Director: Christiane Sawadogo
Illustrator: Tadeus Putra