EYRI mattress partners with real divorce lawyer

Boy the kids today do not want to go into a brick and mortar shop at all. Not. At. All. If it can be delivered, it can be delivered. Razors. Contacts. Anything amazon carries. And for every company that comes along promising to cut out the middleman and save you on money and time, there are ten other companies who come along promising the same thing (and hoping to get bought out by a legacy company the way Unilever bought Dollar Shave Club.)

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The Legacy Lab honors visionaries

The Legacy Lab™ is a L.A.-based think tank that explores the dynamics of long-term branding in a 140 character world. This print campaign was launched to promote its inaugural class of Legacy Lab Honors.

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Peet's cold brew coffee has no preservatives. Except cold.

Peet’s has done something amazing here, which is to actually differentiate its cold brew coffee from other cold brew coffees. Unlike the other stuff which has shelf stabilizers, the only processing Peet’s goes through to make its cold brew coffee is to use cold. Smart. Simple. And something I can remember. Check out their spot, too.

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PETA's new poster campaign: Meat messes up your sex life

PETA – People for the Ethical Treatment of Animals – have hired an ad agency. Shocking, yes, so here’s a print campaign created by Y&R New York. It focuses on awkward bedroom moments, with a humouristic twist, and what we see is the aftermath of erectile dysfunction. The claim is that the animals (eaten) are the cause of said issue.

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Patriotic Pet Portraits for The National Disaster Search Dog Foundation

Simple stunning portraits of true heroes: rescue dogs. With the “medals,” they’ve received for their rescue efforts over the years. The idea being of course that they really are heroes. But without your donation, they won’t be able to continue serving.

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Patriotic Pet Portraits for The National Disaster Search Dog Foundation

Simple stunning portraits of true heroes: rescue dogs. With the “medals,” they’ve received for their rescue efforts over the years. The idea being of course that they really are heroes. But without your donation, they won’t be able to continue serving.

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Africa Rocks for the San Diego Zoo, print posters and key art

San Diego Zoo have created the Africa Rocks exhibit, these are the posters for it.

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Africa Rocks for the San Diego Zoo, print posters and key art

San Diego Zoo have created the Africa Rocks exhibit, these are the posters for it.

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Sign a lease, be an organ donor

Interesting problem: New York City has one of the nation’s lowest rates of organ donors of any state because so few New Yorkers own cars, so there’s no organ donor box to tick. Wow, really? That’s weird. Because in Cali you have that option whether you have a driver’s license or a regular I.D. That’s kind of dumb, New York. I actually think the reason why New York State ranks 49th out of 50 states for registered organ donors isn’t because of New York City, but more because the other eight million who live in upstate New York are cold and uncaring.

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Prom Outfits Made with Condoms Prove Safe Never Goes Out of Style

We’re just a few months away from prom, that time in America where kids don their best formal wear and stay up the whole night of celebration of surviving four years of high school. This year, kids and parents alike will discover a new look, at least in Omaha: outfits made form condoms. The Adolescent Health Project, a program of the Women’s Fund of Omaha, partnered with local designers to create condom-adorned formal wear and display in area stores, boutiques, salons and barbershops.

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"Uninterrupted views" desert billboard installation by Jennifer Bolande inspired by ads

You’ll find these billboards along the Gene Autry Trail in California as their installation is as part of Desert X, an outdoor exhibition of site-specific art installed across the Coachella Valley.

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Cirque du Soleil are just like you and me

This campaign from Y&R wants us to know that Cirque du Soleil performers who live in Vegas are just like everyone else. Except way more amazing of course. Oh sure they have crazy acrobatic abilities and amazing feats of strength and can push their bodies to do physically artistic things like the ballerinas in the sky that they are. But they still pick up their dry cleaning and clean their pools and sip a cortado down at the local beanery.

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Lawn Doctor reminds you: don't be a grasshole

Ugh the pun. It hurts. But I guess it’s one way to get people to start thinking about the shape of their lawns and how they should start maintaining them to keep up with the Joneses who will be mocking you behind your back. Neighbors talk, you see. And the last thing you want is for them to talk about your lawn with such contempt. How were you even allowed to buy in this neighborhood? Tsk, tsk, tsk.

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Don't be kept in the dark about cage free eggs

Happy Egg Co is different from the other egg companies out there. For one thing, their chickens have nearly 21.8 square feet per bird to roam around. For another, they’re allowed to go outside for an average of nine hours a day. They eat corn and soy and have their own private box to bed down in. This outdoor campaign which rolls out in Denver, lets you know that Happy Egg Company that truly cares about their hens. Just notice the word “organic,” is missing. Happy Egg Co does sell organic eggs but they also sell conventional ones, too. It’s so hard to keep up isn’t it?

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Bulleit creates a 32 Foot Tattoo in Los Angeles

Barton F Graf tapped 24 local L.A. artists to create a really big mural on the corner of Sunset and Hyperion for DIageo’s whisky brand Bulleit. Why? Well, this the first in a series called Frontier Works, “a set of creative projects to support and celebrate creative people living and working on the modern cultural frontier.” Each of the tattoo artists got a panel to do what they wanted with the mural, provided of course it depicted the Bulleit label. No doubt the process was documented and will be shared on Bulleit’s social channels, too.

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UCLA Extension launches OOH across Southern California

UCLA Extension turns 100 next year. Now they’ve teamed up with strategic branding and marketing agency Troika, to launch an extensive campaign throughout Southern California this month. It was designed to increase awareness, particularly amidst the modern-day challenges of heightened competition among continuing education. It’s all part of their “Get there from here” campaign. For fall, their concept was “metamorphosis.” As in many paths, choose yours. Keep finding yourself. Etc.

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The Mourning Posters honor species that are near extinction.

DDB NY created movie poster illustrations for a campaign called “The mourning posters.” These premiered at the Wildlife Conservation Film Festival as well as Nat Geo WILD’s world premiere screening of Mission Critical in Washington Square Park last week. The Mourning Posters is a tribute to the species that are close to extinction in each film. Black and white of course conveys the stark reality of the situation.

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FirstBank says: Just 'cause you can bank anywhere, doesn't mean you should

These illustrated billboards sum it up featuring people in jobs where mobile banking should be discouraged. Just because you can it doesn’t mean you should seems very much like something a portfolio student would have brought me when I was still teaching, but the illustration rescues it from being too much of a student idea. Also there are only so many ways you can say “bank from anywhere,” on a billboard before it slips into dullsville and these at least look fun. My favorite is the surgeon followed by the pallbearer.

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NFL "One team" (2016) 1:20 (USA)

The Star-Spangled Banner electrified version played by St. Vincent wafts its over the scene of grounds crew creating stencils out of spray paint on astroturf. But instead of marking each team by name, (i.e. Pittsburgh Steelers, Seattle Seahawks) it all says the same thing despite the logo: Team USA. Why? Because it’s the Summer Olympics. Nice way to co-opt the Olympics– a brand that is known for being really persnickety when it comes to other brands who aren’t official sponsors.

Enterprise "Business Boldly Going" (2016) 1:30 (USA)

Here’s a charming spot for Enterprise car rental and their tie-in to Star Trek and Beyond. The Enterprise folks are all happily getting into the spirit of Star Trek by learning Klingon, interacting with customers who really want to rent the enterprise, bumping their heads on stealth ships and more. They even amended their tag line, going from “We’ll pick you up,” to “Until we can beam you up, we’ll pick you up.” Good to see a brand has a sense of humor. Why not? I’m sure that tie-in cost a pretty penny. Or whatever currency they use in space.