McDonald’s: 140 Character Films Contest

Create your 140 character McDonald’s® storyline for a chance to have it made into a super short film at: http://140characterfilms.ca

Advertising Agency: Tribal Worldwide, Toronto, Canada
Associate Creative Director: Mara Binudin
Copywriter: Jamie King
Art Director: Kara Wark
Producer: Ryan O’Hagan
Account Director: Susan Grant
Designers: Dev Gupta, Dwain Jones
Community Manager: Laura Muirhead
Director / Social Media: Ed Lee
Developer: Brad Carson
Developer: Justin Masse
Production: Tinman Creative Studios
Director: Brett Jubinville
Producer / Editor: Morghan Fortier
Storyboard Artist / Designer / Animator: Noam Sussman
Animator: Nooree Kim
BG Designer / Animator: Kathryn Durst

Colgate Slim Soft: There’s something in your tweet

URL: http://www.colgateslimsoft.ca

Advertising Agency: Union, Toronto, Canada
Executive Creative Director: Lance Martin
Senior Art Director: Glen D’Souza
Senior Copywriter: Mike Takasaki
Designer: Emmanuel Obayemi
Agency Producers: Jennifer Dark, Julie Riley
Group Account Director: Cheryl McKenzie
Account Supervisor: Daniella Casasanta
Planner: Andrew Carty
Director of User Experience: Eric Sorensen
Community Manager: Alex Avendaño
Developers: Orange Sprocket

Coca-Cola: #LetsEatTogether

Advertising Agency: McCann Erickson/MRM Worldwide, Romania

Road Safety Russia: BuckleUp!

Road traffic accidents are a major problem in Russia, but this awareness campaign from the creative agency Zavod changes how Russians use seat belts and in turn, saves lives.

Advertising Agency: Zavod Consulting, Moscow, Russia
Creative Director: Svetlana Smirnova
Art Director: Mikhail Razgulyaev
Copywriter: Yakov Krivitsky Designer: Julia Fadeeva
Owner & General Director: Natalia Agre
Strategic Planning Director: Vadim Melnikov
Strategic Manager: Revskiy Alexander
Client Service Director: Alexandra Sidorenko
Account Manager: Maria Novikova
PR Director: Anastasia Bakhmutova
PR Manager: Ekaterina Kuznetsova

Rest In Memory: QR Code

Advertising Agency: Better Days, Milan, Italy

Unilever Cornetto: Cornetto Love Plane

Advertising Agency: Lola / Lowe & Partners, Spain
Executive Creative Director: Chacho Puebla
Global Creative Director: Francisco Cassis
Copywriter: Martín Feijoó, Nicolás Gómez Cal, Francisco Cassis, Chacho Puebla.
Art director: Gilberto Barros, Fred Bosch, Himar Ordoñez
Client contact: Alberto Di-Leo, Barbara Cavicchia, Elvira Tirone
Client Service Director: Daniele Cicini
Global Account Director: Tom Elliston
Account Supervisor: Beatriz Moreno
Account executive: Laura De Benito
Digital Production Director: Asier García
Producer: Marie Gilot
Production company: Deseif
Deseif team: Federico Calderón, Carmelo Barberá, Rodrigo Cantalejo

Spoon: Flags

Advertising Agency: GarnierBBDO, San José, Costa Rica
General Creative Director: Manuel Travisany
Creative Director: Diego Vásquez
Art Director: Manuel Méndez
Copywriters: Luis Aguilar, Sergio Chinchilla

Polish Red Cross: Very good manners

URL: http://bdbmaniery.pck.org.pl

Advertising Agency: Cheil, Poland
Creative Director: Marcin Talarek
Creatives: Wojtek Kowalik, Maciek Kozina
Art Directors: Piotr Zawa??o, Wojtek Kowalik
Copywriters: Maciek Kozina, Wojtek Kowalik
Project Manager: Maciek Sobieski
Public Relations: Marta Ruszkawska

FAD (Spanish Anti Drugs Foundation): Dance music not for dancing

To create awareness for Young people not to do drugs and drive, three original songs were created by three top djs in Spain, Cristian Varela, Abel Ramos and Dani Moreno, for three real disabled people, Óscar, Jonathan and Jaime. The tracks are based on the very little movements they can do now to dance, so it sounds weird and quite undanceable for the rest of the people. But that is exactly the idea: that no one else has to dance to these songs, ever.

Advertising Agency: Publicis, Madrid, Spain
Executive Creative Director: Alexandre Okada
Creative Directors: Rafael Santamarina, Bitan Franco
Art Director: Anthony Caseiro
Director: Alex Juliá
DP: Marc Miró
Music: Cristian Varela, Abel Ramos, Dani Moreno, in collaboration with Lovemonk
Production Company: Igloo films

Samsung: Flying Book

To launch its most recent line of notebook computers in São Paulo, the Korean multinational Samsung made use of some of the most talked about tech gadgets of the present moment: the infamous Drones. In the execution created by Agência TUDO, a member of Grupo abc, the brand new notebooks from Samsung’s Ativ line were carried on stage by Drones, flying above an audience of over 200 people.
The main objective was to impact the audience by demonstrating the mobility and lightness of the new notebooks. In addition to being responsible for the alluring effect of the notebooks’ arrival, the Drones also executed a choreography, which was synchronized to a projection on a huge screen behind the stage, a true ballet performance to entertain the guests during a video presentation of the products’ features.
Drones are unmanned, remotely piloted air vehicles. They were first idealized for military ends, inspired by German “flying bombs”, and by aircraft models controlled by radio. They are normally used in missions of military intelligence as artillery support in a battlefield; cruise missile control units; urban, oceanfront, environmental and boundary patrol activities; pursuit and rescue activities; among others, and were recently highlighted when they became useful as tools for providing press video coverage around the world.

Advertising Agency: Agência TUDO, São Paulo, Brazil
Creative Director: Rodolfo Barreto
Art Director: Francisco Zuccato
Copywriter: Andre Bueno
Additional credits: Bruno Mizzogutti (Planning), Cleber Paradela (Planning Director), Erica Scharz (Artistic Diretor), Iron Neto (Production Diretor), Antonio Costola (Production Manager) and Carla Carvalho (Account Manager)

Amnesty International: The Stop project

Advertising Agency: Grey, Istanbul, Turkey
Executive Creative Directors: Ergin Biny?ld?z, Engin Kafadar
Creatives: Merve Selamet, Bülent ?engül, Cem Çetin, ?smail Koç
Account Director: Elifsu Serin
Account Supervisor: Ömer Üstünda?
Agency Producers: Meltem Köse, Selim ?pek
Production Company: Spark Film

Amnesty International: Frame of Speech

Advertising Agency: Grey, Istanbul, Turkey
Executive Creative Directors: Ergin Biny?ld?z, Engin Kafadar
Deputy Creative Director: Erdinç Mutlu
Copywriter: Merve Selamet
Art Director: Kadir Özdemir
Jr. Copywriter: Ece Ok
Jr. Art Director: Çetin Y?ld?z
Graphics: Sinem Soykan, ?smail Ayd?n
Account Director: Elifsu Serin
Account Supervisor: Ömer Üstünda?
Agency Producers: Meltem Köse, Selim ?pek
Production Company: F2.8

Jura Whisky: The 39 ¾

Advertising Agency: Holler, London, United Kingdom

Coca Cola: The Wearable Movie

Advertising Agency: Ogilvy & Mather, New York, USA
Chief Creative Officer: Calle Sjoenell
Executive Creative Director: Corinna Falusi
Creative Director: Abe Baginsky, Tom Elia
Associate Director, Project Management: Akiko Nakashima
Account Director: Nicole Pinochet, Marianne Pizzi
Senior Technology Manager: Nate Schilling
Music Producer: Michael Freeman
Art Director: Jen Lally
Design Director: Lucas Camargo
Associate: Justin Bettman, Swati Prasad
Client: Coca-Cola
Animation: Psyop
Digital Production: Bossa
Original Music: Found Objects
Sound Design: Henry Boy

RAV4: The Rav4 Outdoor Website

Advertising Agency: Hellocomputer & Draftfcb, Johannesburg, South Africa
Chief Creative Officer: Bett Morris
Executive Creative Director: Kerry Friend
Art Director: Matthys Esterhuysen, Adrian Teixeira-Porrescas, Jade Amic
Copywriter: Camilla Clerke, Jesse Coetsee
Technology Design: Johan Pieterse, Nathan O’ Gates, Thingking
Build: Thinkging
Director and Editor: Hellocomputer, Blackenvelope Films
Production: Michelle Geere, Justine Grimmer

Urlist: Come and curate the internet galaxy with us!

Come and curate the internet galaxy with us! Innovative, papercraft introduction video that is also a tutorial and brand image creation. Stress on the link between the paper world of libraries and the digital library of the web.

Advertising Agency: ilenoliukgo, Turin, Italy
Creative Director: Ilenia Notarangelo, Luca Gonnelli
Animator: Matteo Ruffinengo

Cafe Cafe: The Wha’tsApp Parliament

Café Café, Israel’s largest coffee chain, wanted to promote its message- Better Together. The solution – a campaign of café cafe searching for the best Israeli What’sApp group – the best “Parliament”.

Advertising Agency: Ecaliptoos, Ramata-Gan, Israel
Associate CEOs: Maor Chen and Dror Blumental
Marketing Manger for Cafè Cafè: Orit Ulman
Creative Director: Maayan Dar
Supervisor: Vicky Petel
Project Manager: Batel Diamant
Programming: Yossi Melamed
Content Strategist: Joel Ariel Shamir

IKEA: Hotmalm.com

URL: http://www.hotmalm.com/home/

Advertising Agency: Direct, USA
Creative: Spencer Lavallee, Jen Lu, Graham Douglas, Adrian Cabrero, Asa Block

Bundesverband Deutsche Tafel: Miles for meals

Advertising Agency: Grabarz & Partner, Hamburg, Germany
Chief Creative Officer: Ralf Heuel
Creative Directors: Andreas Brunsch, Thomas Dempewolf, Tobias Heinze
Art Directors: Ciro-Andreas Buono, Patrick Mess, Kaloyan Yanev, Mark Köhler
Copywriters: Fabian Bill, Thomas Dempewolf
Managing partner: Reinhard Patzschke
Group Head Creation: Timm Weber
Idea: Fabian Bill
Digital concept: Niklas Rieger
Motion Design: Steven König
Project manager: Josephine Sagna, Cordula Möller
Agency producers: Patrick Cahill, Judith Uhrlau, Henriette Ahrens, Tim Felicetti
Final artwork: Mareike Dörries

Pure app: Freedom of choice

Pure (getpure.org) – is a mobile app, designed to help anyone find a sexual partner “right here, right now”. The app was not designed solely for single people, but rather to a wider audience with a progressive understanding of present-day relationships. Roman Sidorenko, the Untitled venture company, CEO Pure: We believe it’s natural for someone to feel a powerful sense of attachment to a long term partner while feeling intense romantic love for somebody else and at the same time, feeling sexually attracted to a diverse range of people. We would like it to be all about exploring different dynamics with different people — sexual, emotional, psychological and spiritual. A controversial subject, due to moral barriers set by society brought us to an idea of a short film, that we hope will start a conversation about sexual freedom and a true freedom of choice. We featured three modern people living in New York, each of them facing there own problems. A couple living through a slow down in their sexual relationship, trying to figure out how to save their marriage. And a single girl ready to explore her sexuality using modern technology as a tool to overcome social prejudice. Each scene features a voiceover from well known smartphone applications, underlining how much the apps have become part of our everyday lives, thus raising the question of why is sex different and still treated as the last tabu in the modern society. We are certain that gender, sexual activities, or the number of participants in sexual relations should not be externally regulated. Some people are looking for just one partner, while others want to explore and enjoy. It’s your choice, and Pure helps you act on it!

Advertising Agency: VGNC, Kyiv, Ukraine
Creative Directors: Misha Koroteev, Aleksey Sobolev