IPA Adaptathon blog: From Content to Diversification
Posted in: UncategorizedBy bringing together marketing decision-makers and agency chiefs, our aim is to develop an industry strategy for content development, IPA president Ian Priest discusses.
TV chef Jamie Oliver opens ad production house
Posted in: UncategorizedThe celebrity chef Jamie Oliver is launching a production company that will specialise in the creation of commercials, and has signed up the actor Dexter Fletcher as one of its directors.
Turkey of the week: Asda, VCCP
Posted in: UncategorizedMaisie McCabe is disappointed by Asda s latest TV spot: “While the agency could perhaps be forgiven for its primitive Christmas ad because of time constraints, there is no excuse for remaking the spot with scarecrows replacing snowmen. We got the point the first time round and it wasn t very clever then.”
Norwegian Air set for first global campaign
Posted in: UncategorizedNorwegian Air Shuttle, the low-cost airline run by “Scandinavia’s answer to Richard Branson” according to The Wall Street Journal, is on the hunt for its first global advertising agency ahead of major expansion plans.
Chinese tech giant Huawei in UK advertising rethink
Posted in: UncategorizedHuawei, the electronics company, is reviewing its UK advertising arrangements.
Invest in advertising to grow your businesses, SMEs told
Posted in: UncategorizedSmall and medium-sized enterprises should up their investment in advertising to become more successful and boost national economic growth, according to a report published today.
ZenithOptimedia recruits Bardega
Posted in: UncategorizedZenithOptimedia has poached Stefan Bardega, MediaCom UK’s head of digital and managing partner, as its global chief digital officer.
AMV BBDO mulls Weapon7 closure
Posted in: UncategorizedAbbott Mead Vickers BBDO is considering the closure of its digital shop, Weapon7, after transferring key clients to other parts of the group.
EDC and Makin in mobile venture
Posted in: UncategorizedEDC, the parent of Elvis and Dare, is backing the launch of a mobile agency from Charlie Makin, a founder of BLM, and the mobile consultant Rob Thurner.
Agencies line up for comparison site brief
Posted in: UncategorizedBroadband Choices, the broadband, phone and TV comparison website, is looking to hire its first creative agency.
Brothers and Sisters nets £20m e-cigarette task
Posted in: UncategorizedSkycig, the electronic-cigarette brand, has appointed Brothers and Sisters to handle a £20 million branding and advertising blitz.
Alzheimer’s Society kicks off search for creative agency
Posted in: UncategorizedAlzheimer’s Society is holding a pitch to find a creative agency to help boost the dementia charity’s profile.
Notonthehighstreet launches ad review
Posted in: UncategorizedNotonthehighstreet.com is holding a pitch to find a creative agency.
Dramatic Glamazon Editorials – The Numero ‘On The Rocks’ Photoshoot Stars Jeneil Williams (GALLERY)
Posted in: UncategorizedDual Cantilevered Lighting – The K-Blade Lamp by Riva 1920 is Minimalist and Sculptural (GALLERY)
Posted in: UncategorizedActivia: Bloating Lamb
Posted in: Uncategorized
Advertising Agency: Y&R, Istanbul, Turkey
Executive Creative Director: Can Pehlivanl?
Art Director: Kadir Özdemir
Copywriter: Tolga Mutlu
Planner: Bediz Eker
Account Manager: Gözde ?ncegül
Illustrator: Haluk Demirel – Lighthouse.
Planner: ?nci Bircan
Account Supervisor: Elif Azakl? Alaz
Creative Director: Emre Kuzuo?lu
Planner: Arzum Didin