For Your Internet Business To Be A Success You Need A Business Blog

If you already have a booming business and your web site has many visitors, you might wonder why you must have a business blog. To continue with a level of success or to improve on that success, it is now essential to have a blog as part of your online presence. A business blog is essential to retaining your current client base and growing it. It can add value to a site that is already thriving, which wouldn’t be possible without utilizing a business blog.

A static site doesn’t create the feeling that there is someone real somewhere, someone you could talk to. People want to know there is a real person, who will respond when a question is asked. A site which is purely text and some pretty graphics is not enough. Your buyers can post comments and questions on your blog, to which you can respond in person, enabling you to develop a connection with your customers, something that you can’t do with a static web site. People have become comfortable with social networking, and love to discuss things, especially intended purchases. A blog can be frequently updated to always reflect the latest information. The information you share can hence always be appropriate and up to date.

Search engines are responsible for 80% of a site’s visitors, and site owners are aware of this. The best way to get relevant traffic is through the search engines. When people type in a relevant query a search engine will direct them to your offerings. By doing this highly relevant website traffic is pushed to your web site. To get on the search engines without much hassle, the pages must be indexed, which happens much more quickly with blogs than static pages.

Blogs have something special, the ping function, which makes it quicker to generate traffic to a blog than a static page. Each time a new blog post is made, it is pinged, letting the search engines know that new content has been put on the web site. Spider bots are then directed by the search engines to analyze the material on your blog to determine if it is new. Your fresh content will be indexed if the spiders okay it, so that when one of your keywords are searched on, your page will show up in the results. You next need to concentrate on getting a high page rank for a lot of people to visit them.

Internal links are instantly created when you put up something new, which doesn’t happen automatically with static webpages. There you need to link them together by hand, in addition to setting up a logical site map. You spend invaluable time on technical tasks which are carried out as a matter of course with a blog. If you have a blog instead, you have more time to manage your business. For anybody with an online business, a business blog is quickly becoming crucial.

Atasun Optik: Enlarge Text Button Application

Advertising Agency: WORKS, Istanbul, Turkey
Creative Director: Ahmet Naci F?rat
Art Director: Fatih Gül
Copywriter: Semih Sakarya

Deutsche Telekom: Share 2014

On New Year’s Eve, millions of people across the continent celebrated the arrival of 2014 with dinners, parties and of course fireworks. In this “Screen Age”, a staggering estimated 1.1 billion photos and videos were shared on social media platforms in the last 24 hours. In the past people used to share texts on special occasions, now they send each other Vines, Instagrams and short videos. To strengthen the Life Is For Sharing positioning, Deutsche Telekom launched the next chapter with a 90’’ film taken from crowd-sourced videos uploaded on Vine & Instagram. Little film snippets show how people across Europe welcomed 2014, and were edited through the night. The result is a feel-good 90 second film sourced from a variety of hashtags, which included #share2014. The soundtrack “Million Dollar Bills” comes courtesy of worldwide music sensation Lorde.

Advertising Agency: Saatchi & Saatchi, Germany / DDB Tribal, Germany
European Creative Director: Jason Romeyko
Creative Directors: Veit Moeller, Nils Haseborg
Art Director: Andrew Morgan
Copywriter: Alice Bottaro
International Account Director: Nina Stegmann
Account Manager: Sian Ballett
Chief Creative Officer: Eric Schoeffler
Business Leader: Clare Shaw
Junior Art Director: Jacopo Biorco
Business Leader: Daniela Hofmann
Project Manager: Annika Glander
TV Producer: Alexia Stingl
Planning Director: Paulo Carvajal
Planning Director: Gordon Euchler
Director: Kelvin Hutchins / MPH
Producer: Rupert Bryant / MPH
Producer: Louisa Edwards / MPH
Producer: James Niklasson / Prodigious
Group Account Director: Amy Still
Account Director: Sheelin Conlon

Samsung: Eyes On The Road

Advertising agency: Cheil, Singapore
Creative Director: Jimmy Lee
Copywriter: Christan Sow
Junior Art Director: Allan Zhuang
User-Interface Designer: Alvaro Bruch Jacinto
Front-End Developer: Tony Yun Ting Chew
Back-End Developer: Serene Xin Hui Lee
F/A Artist: Chin Peng Tay
Account Director: Joyce Chen
Account Executive: Amanda Yue Ting Heng

Vicomte A.: Social Striptease

Advertising Agency: Fred & Farid, Shanghai, China
Executive Creative Directors: Fred & Farid
Creative Director: Gregoire Chalopin
Copywriter / Art Director: Laurent Leccia
Brand supervisors: Arthur de Soultrait, Julie Clerambourg
Producers: Sacha Guyon, Bastien Chanot
Development / Production: Lumini

Mães da Sé Missing Children: Missing Child on the Profile

Advertising Agency: AGE Isobar, São Paulo, Brazil
Creative Director: Carlos Domingos
Art Directors: Cristiano Rodrigues, Henrique Mattos
Copywriter: Ricardo Porto
Flash Programmer: Julianne Santos
Technology: Marcus Martins
Production Company: Digital 21

Nokia: Copter

For the Nokia Lumia 1020 campaign in Poland we decided that a traditional campaign wouldn’t be enough to show the great camera features. As such we came up with an idea that would let consumers see for themselves why the Nokia Lumia 1020’s camera capabilities are far better than the competition. The idea was to show to consumers places/locations in cities they already were familiar with, but from a completely different perspective – from the air. We selected 3 cities – Wroclaw, Cracow and Warsaw, where we mounted a Nokia Lumia 1020 to a drone and shot 33 short films as well as taking hundreds of pictures of pre-selected locations. We gathered all the materials in a dedicated Nokia Copter mobile application, created in Modern UI so every Windows Phone device owner would be able to experience the 3 cities from a new perspective. Spots and pictures can be viewed by not only by clicking their titles but also through the integrated map with marked filmed locations. The application is available in both Polish and English. During the first month of the campaign, the app was downloaded more than 51 478 times and gathered positive reviews in the app store (4 out of 5 stars).

Advertising Agency: Wunderman, Poland
Creative Director: Marcin Wojtulewicz
Art Director: Artur Marcinkowski
Additional credits: Piotr Bialic, Piotr Jazdo?czyk

Molson Canadian: The Beer Fridge, Project Indonesia

Advertising Agency: Rethink, Canada
Creative Directors: Aaron Starkman, Chris Staples, Dré Labre, Ian Grais
Art Directors: Aaron Starkman Joel Holtby, Vince Tassone, Christian Buer
Copywriters: Aaron Starkman, Mike Dubrick
Account Director: Ashley Eaton
Account manager: Scott Lyons
Broadcast Producer: Dave Medlock
Digital Producer: Meg Norton
Digital strategy: Darren Yada, Rafael Gi, Leah Gregg
Digital Designers: Alex Fleming, Steve Lam
Production Company: Untitled Films
Director: Tyler Williams Executive Producer: Lexy Kavluk
Line Producer: Tom Evelyn
Director of Photography: John Houtman
Post Production: Rooster Post
Executive Producer: Melissa Kahn
Editor: Marc Langley Assistant
Editor: Nick Greaves
Post Production: Fort York VFX
Music and Sound Design: RMW Music
Media agency: Wes Wolch / MEC Global

Leica C: Leica No Instagram

Advertising Agency: F/Nazca Saatchi & Saatchi, Buenos Aires, Argentina
General Creative Director: Fabio Fernandes, Eduardo Lima
Creative Director: Theo Rocha
Head Of Art: João Linneu
Copywriter: João Paulo Testa
Art Director: Ricardo Pocci
Rtvc: Victor Alloza, Rafael Paes
Account: Marcello Penna, Melanie Zmetek, Marcelo Bocchini
Planner: José Porto
Photography: João Paulo Testa, Luciana Dal Ri, Ricardo Pocci
Producer: Juliana Hasegawa
Graphics Producer: Jomar Farias, Leandro Ferreira, Robson De Vitto
Production Company: Bistrô Filmes
Director: Felipe Macedo, Edu Figueiredo
Assistant Director: Tayz Perez
Photography Director: Betho De Oliveira
Executive Producer: Fabrízio Penteado
Producer: Karen Braune
Editor: Celso Vilalba
Post Production: Rosana Sallum
Motion: Esteveão Puggina, Rosana Sallum
Voice: Tarsila Amorim
Camera Assistant: Felipe Freua, Dimitri Carmello
Electrical: Vinícius Oliveira
Account Manager: Marcela Brotto
Logger: Rafael Bonsaver

Airbnb: Home to you

Advertising Agency: Pereira & O’Dell, USA

Conill: Time Donors


Holidays are all about giving. After a great year, the people of Conill want to give something precious back to their communities: time. Conill Time Donors is an initiative that invites people to strive for more efficient meetings in order to donate any time saved towards volunteer work for the Parks Foundation of Miami-Dade and Mujeres de la Tierra in Los Angeles. Through a unique app developed for this initiative, employees, vendors and clients can track the time of their meetings, activating a timer at the outset and stopping it at the conclusion. Any remaining time that was planned for the session is then automatically uploaded to a website that compiles and tracks all of the time saved: Each minute saved will result in one minute of time that people in Conill’s offices will donate. On January 14 (agency volunteer day), Conillians will roll up their sleeves and perform such important tasks as weed abatement; curb and table painting; and sea oat planting to prevent beach erosion and establish new ecosystems for wildlife. Thus far, Conill Time Donors has reached more than 750 donated minutes. Visitors to the site can keep track of the progress through December 23.

Advertising Agency: Conill, USA
Executive Creative Director: Ross Ludwig?
Creative Director: Mario Granatur
Associate Creative Directors: Martin Donovan, Nicolas Mejia
Digital Production: Saulo Sequeira
Account Supervisor: Cinthia Costa
Production House: Plural and Partners
Editing: Makine
Music House: Tono Studios

Poopy Cat: Poopy Cat Dolls

Advertising Agency: TBWA\Neboko, Amsterdam, Netherlands
Creative Directors: Matthijs Slot, Ernst Jan van Rossen
Art Director: Jasper Roks
Copywriter: Rene van der Hoofd
Director: Lennart Verstegen

Afroreggae: Ta no mapa! – Putting favelas on the map

URL: http://www.afroreggae.or/tanomapa

Advertising Agency: JWT, Brazil
Chief Creative Officer: Ricardo John
Chief Integration Officer: Mauro Cavalletti
Head Of Planning: Fernand Alphen
Head Of Art: Fabio Simões
Copy: Paulo Amaral, Sleyman Khodor, Helio Marques
Art Direction: Vitor Veras, Lucas Reis, Henry Kage, Fernanda Sousa
Production Director: Marcia Lacaze
Producer: Paula Ferrari
Photography: Regis Fernandez
Production Company: Nitro B
Director: Gabriel Gemenez
Audio: S De Samba
Voiceover: Simoninha
Media: Maira Toledo, Elaine Endo
Project Manager: Hesli Carvalho
Digital Producer: Rodrigo Alberini
User Experience: Mayra Sasso, Carolina Tod.
Other Credits: Maplink, Fillet, Digibase

Eristoff: Howling Live With Real Wolves Via Your Webcam

Advertising Agency: Happiness, Brussels, Belgium

Oreo: Cookie Balls Song feat. JINX

Advertising Agency: The Martin Agency, USA
Chief Creative Officer: Joe Alexander
Group Creative Director: Jorge Calleja
Creative Directors: David Muhlenfeld, Magnus Hierta
Planning Director: John Gibson
Strategic Planner: Gigi Jordan
Group Account Director: Darren Foot
Account Supervisor: Laurel Busony
Account Executive: Molly Holmes
Broadcast SVP/Managing Director: Steve Humble
Senior Broadcast Producer: Kathy Lippincott
Junior Broadcast Producer: Maggie Shifflett
Group Project Manager: Giao Roever
Animation Company: Hue & Cry
Lead Animator: Andrew Prousalis
Animation Artists: Matt Deans, Georgiy Kuznetsov, Stephen Loveluck, Ryan Musselman, Liam Ward
Audio Post Company: Amplified Wax
Engineer: Jimmy Hill
Music: English Major
Composer / Arranger / Mixer: David Muhlenfeld
Voiceover talent: Jinx

IBM Singapore: IBM Singapore 60/60 Exhibit


Advertising Agency: Ogilvy & Mather, Singapore
Associate Account Director: Soohan Han
Account Executive / Planner: Benjamin Yue
Executive Creative Director: Jeff Curry
Senior Art Director: Ginny Lim
Senior Copywriter: Jet Aw
Creative Director: Mervyn Rey
Associate Director, Social Strategy: Charlie Lowe
Copywriters: Amos Yeo, Mark Rivett
Group Account Director: Molly Wagman
Planning Director: Julian Webster
Illustrator: mindflyer
Digital Production: Kilo

Philadelphia: Lactose Free Launch

Advertising Agency: DLVBBDO, Milan, Italy
Executive Creative Director: Federico Pepe, Stefania Siani
Digital Creative Director: Emanuele Viora, Andrea Jaccarino
Art Director: Davide Di Gennaro
Copywriter: Alessandro Lapetina
Director: Edoardo Lugari

Kore: Kore Virus

AIDS is losing media coverage because infection rates have dropped in most countries. But in Haiti AIDS still is a public health threat. So we want to put AIDS back on the agenda by spreading a message to fight AIDS in the same way that AIDS spreads: with a virus. A different kind of virus. A computer virus for the good.

Advertising Agency: Loducca, Brazil
Creatives: Alex Adati, Gregory Kickow, Raphael Franzini
Creative Directors: Cássio Moron, Fábio Saboya, Sérgio Mugnaini
Chief Creative Officer: Guga Ketzer
Technology Director: André Michels
Programmer: Paulo Almeida
Account Director: Juliana Tomas Lopes
Approval: Marc Baptiste

World Toilet Organization: Brown Friday

Advertising Agency: Saatchi & Saatchi, Singapore

UN Women: Autocomplete truth

Advertising Agency: Memac Ogilvy & Mather, Dubai, UAE
Creative Director: Ramzi Moutran
Associate Creative Director: Sascha Kuntze
Art Directors: Christopher Hunt, Sabia Fatayri, Leonardo Borges
Copywriter: Kareem Shuhaibar
Retoucher: Ricardo Moreira